note this section is not used
We bring experience, talent, and unshakeable dedication to our clients through fundraising and supporter engagement, movement building, issue advocacy, and message and brand development.
Here’s what we can help you do:
Multichannel Fundraising
Every year, we help nonprofits raise hundreds of millions of dollars online and cultivate a thriving digital audience.
Advocacy Strategy & Campaigns
Since our inception, we've been at the forefront of some of the country’s most powerful movements, winning historic victories for workers’ rights, reproductive freedom, criminal justice reform, and much more.
Strategic Communications
We change the narrative on what's possible by harnessing a full range of tools — audience research, press, social media, ads, email, SMS — to drive our message and win the day.
Advertising
We have more than 50 experts on staff who specialize in running ads programs for nonprofits. That means we understand nonprofit budget parameters and ad spend limits and the need to focus on specific, measurable goals and how they are different from the corporate world.
Audience & Message Research
Our dedicated team of researchers helps craft audience and message tests, then shares whip-smart analysis of the findings and recommendations for what to do with your new data treasure trove.
Email & SMS
We know email and SMS inside out — from evocative creative to complex production to automated donor journeys to growing impactful broadcast SMS and P2P texting programs from the ground up.
Social & Influencers
We partner with influencers to combine powerful video content with targeted digital advertising to boost brand awareness, recruit supporters, and reach fundraising goals.
Creative & Brand
Grounded in the principles of our Guide to Effective and Ethical Direct Response Creative, every piece of creative we produce — from ads to emails to websites and, of course, Benchmarks — combines best practices with senior-level concepts to inspire and motivate audiences to do something (e.g. donate, volunteer, change the world).
Analytics & Optimization
We seize every opportunity to optimize performance via testing and analysis. When we realized the nonprofit reporting tools we wanted didn't exist, we built them ourselves: Scout Reports and Scout Ads. These proprietary tools allow our clients to monitor the health of their entire digital fundraising programs, assess individual campaign performance, and understand the impact of every dollar spent with a few clicks.
Supporter Mobilization
We know no channel works in isolation, which is why we love drawing on expertise across the firm to create bespoke cross-channel digital programs — including whatever channels and tactics that best meet clients’ individual needs.
More case studies
All Case StudiesGet M+R's advice for nonprofits in your inbox.
Thanks for signing up!
Level up your team’s skills
Making and sharing useful things is our love language. Here are some resources you might find useful:
Your causes are our causes
Civil and Human Rights and Welfare
- Asian Americans Advancing Justice
- GLBTQ+ Legal Advocates and Defenders (GLAD Law)
- HIAS
- Showing Up for Racial Justice Education Fund
- Supermajority
- Supermajority Education Fund
- The Barack Obama Foundation
Criminal Justice Reform
- Arnold Ventures
- Clean Slate Initiative
- Families Against Mandatory Minimums Foundation
- John D. and Catherine T. MacArthur Foundation
- Vera Institute of Justice
Cultural Institutions
- American Museum of Natural History
- California Academy of Sciences
- Discovery Place
- Museum of Science
Education
- DonorsChoose
- Indiana State Teachers Association
- Iowa State Education Association
- National Education Association
Environment
- Food and Water Watch
- League of Conservation Voters
- Natural Resources Defense Council
- NRDC
- Oceana
- Sierra Club
- The Trust for Public Land
- The Wilderness Society
- Union of Concerned Scientists
- Vote Solar
Hunger/Poverty
- Alameda County Community Food Bank
- Community Food Bank of New Jersey
- Feeding America
- Feeding America
- FINCA International
- Food Bank of the Rockies
- Golden State Opportunity Foundation
- Second Harvest Food Bank of New Orleans and Acadiana
- Second Harvest Heartland
International Aid
- American Jewish World Services
- Amnesty International USA
- International Rescue Committee
- Refugee and Immigration Center for Education and Legal Services
- USA for UNHCR
- WaterAid America
Public Health and Hospitals
- American Cancer Society
- American Lung Association
- Arc of the United States
- Child Mind Institute
- Children’s Hospital Los Angeles
- Community Catalyst
- Lucile Packard Foundation for Children’s Health
- March of Dimes
- Memorial Sloan-Kettering Cancer Center
Reproductive Freedom
- Fòs Feminista
- National Women’s Law Center
- Planned Parenthood Action Fund
- Planned Parenthood Federation of America
- Unite for Reproductive and Gender Equality (URGE)
Wildlife/Animal Welfare
- Humane World for Animals
- People for the Ethical Treatment of Animals
- The American Society for the Prevention of Cruelty to Animals
- World Wildlife Fund